Privacy Policy

This privacy notice tells you what to expect us to do with your personal information when you visit www.darkroomcontrols.com or purchase products from Darkroom Controls by DLG Electronics.

Contact Details

What Information We Collect, Use, and Why

To provide services and goods, including delivery:

• Names and contact details
• Addresses
• Purchase or account history
• Payment details (including card or bank information for transfers)
• Website user information (including user journeys and cookie tracking)
• Information relating to compliments or complaints

For the operation of customer accounts and guarantees:

• Names and contact details
• Addresses
• Payment details
• Purchase history
• Account information, including registration details
• Information used for security purposes
• Marketing preferences

For service updates or marketing purposes:

• Names and contact details
• Addresses
• Location data
• Purchase or viewing history

For research or archiving purposes:

• Names and contact details
• Addresses
• Location data
• Purchase or viewing history
• Website and app user journey information

To comply with legal requirements:

• Name
• Contact information

For dealing with queries, complaints or claims:

• Names and contact details
• Address
• Payment details
• Account information
• Purchase or service history
• Correspondence

Lawful Bases and Data Protection Rights

Under UK data protection law, we must have a "lawful basis" for collecting and using your personal information. You can find out more about lawful bases on the ICO's website.

Your data protection rights include:

• Right of access — You have the right to ask us for copies of your personal information.
• Right to rectification — You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete.
• Right to erasure — You have the right to ask us to delete your personal information.
• Right to restriction of processing — You have the right to ask us to limit how we can use your personal information.
• Right to object to processing — You have the right to object to the processing of your personal data.
• Right to data portability — You have the right to ask that we transfer the personal information you gave us to another organisation, or to you.
• Right to withdraw consent — When we use consent as our lawful basis you have the right to withdraw your consent at any time.

If you make a request, we must respond to you without undue delay and in any event within one month. To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our Lawful Bases for Collecting Your Data

We rely on the following lawful bases depending on the purpose of processing:

• Consent — We have permission from you after giving you all relevant information. You have the right to withdraw consent at any time.
• Contract — We must collect or use the information to enter into or carry out a contract with you.
• Legitimate interests — We are collecting or using your information because it benefits you, our organisation, or someone else, without causing undue risk of harm to anyone.

Where We Get Personal Information From

We collect personal information directly from you — for example, when you place an order, create an account, or contact us.

How Long We Keep Information

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. For more information on how long we store your personal information, please contact us using the details provided above.

Cookies

Our website uses cookies to improve your browsing experience and to understand how visitors use our site. You can control cookie preferences through the cookie banner displayed when you first visit the site, or by adjusting your browser settings. For more information about the cookies we use, please see our cookie notice.

How to Complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we have used your data after raising a complaint with us, you can also complain to the ICO: